Filcro Media Staffing provides international, national, regional and local market recruitment of CRO’s, CSO’s, Presidents, Vice Presidents, Directors, Managers and Account Executives of advertising, direct response, technology and sponsorship sales as well as their required support infrastructure.
Filcro Media Staffing recruits media sales executives for stand-alone or elaborate combinations of media platforms, media technologies, media markets or targeted industry verticals to attract “ideal” media sales executives and their leadership.
Filcro Media Staffing is headquartered in New York City with additional West Coast offices covering Silicon Valley and Los Angeles. We are based directly in the largest concentration of media companies, advertising agencies and media sales executives in the world.
The firm recruits international, national, regional and local media sales executives and their required sales support infrastructure anywhere in the United States for all 200 US DMA’s as geographic markers. Positions are also filled for EU, Asia, LATAM and MENA markets.
Single Change Agents or Sales Organizational Development
When identifying a single key sales executive or and entire national sales force the firm utilizes proven methodologies to recruit and attract advertising, digital media, sponsorship, affiliate and media technology sales executives. A honed "Harvard Profile" combined with over thirty years of media and broadcasting industry recruitment experience assures proper and timely identification.
Hard and soft skill sets are analyzed on (4) four levels as determinants for each sales executive. A media firm’s culture and that of the sales organization are important factors. At times, the new executive must assimilate to a new culture and during some searches where a change agent is sought, the new executive will be responsible for building an esprit de corps. Filcro Media Staffing assures that honed sales experience does not preclude the cultural, hard and soft skills required that constitute a well rounded sales executive.
Honed Media Sales Recruitment Since 1985
Filcro Media Staffing begins each media sales executive search assignment with an understanding of a client's current markets and competitors for local, regional, national or international recruitment . A client company's current media brand(s) and penetration of markets through metrics such as SUBS, DMA's, ratings, uniques, category specific industry verticals, technology, platforms and revenue objectives are all utilized to determine recruitment strategies.
The firm relates current budgets to an "ideal" and identifies sales executives with the proper management skills and relationships, to facilitate the revenue, operational and sales management objectives. Filcro Media Staffing’s specialized media sales experience allows the firm to recruit and present qualified media sales executives in an expeditious manner.
Verbose or Confidential Recruitment
When confidential change is paramount, Filcro Media Staffing provides the sensitivities, media industry expertise and experience to make transitions seamless without any industry or internal awareness. Considerations could be an incumbent, a succession plan, company move, a merger or acquisition, expansion, or new product roll-out to name a few.
When a client wants robust transparent industry awareness, Filcro Media Staffing can be verbose through the recruitment process to bring about positive notoriety that benefits the organization long after the search assignment is completed.
Player, Player-Coach, Executive Suite
Skilled media sales executives are identified as rain makers, player-coaches or as leaders of entire global sales organizations. Responsibilities can be “focused or vast” in areas relevant to revenue generation, development of sales staff, sales services, new business development, sales technology, sales budget management, monetization of multiple platforms, sales planning, revenue optimization, research/ metrics / analytics, ideation and much more.
When Filcro Media Staffing identifies media sales executives, they are uniquely qualified. We enhance sales organizations and make positive changes from a tactical and strategic perspective by utilizing recruitment methodologies that have proven efficacy specific to the media and broadcasting industries.
To browse through a few media and broadcasting sales executive search case histories, please utilize this link. Reviews For client notes.
Additional Filcro Media Staffing recruitment experience relevant to this sales group: sales planning, ideation, sales technology, research, marketing, affiliate, sales events / upfronts, programmatic, sales finance. Links
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